Many industries use hibiscus natural color to make their beverages more attractive.
Hibiscus sabdariffa or Jamaican flower belongs to the mallow family, producing red calyces that are used in the production of beverages, wine, juice, marmalades, infusions, colorings, jams, cookie flour, extracts and liquors, among others.
The color extracted from the Jamaican flower is usually a good natural alternative to use in the beauty and pharmaceutical industries. Likewise, its properties include a good source of red pigments that can be used in the food industry.
In our portfolio, this product comes as powder and liquid. The former is a fine purple powder made out of Peruvian hibiscus, which provides a red color that can be soluble both in water and acids. Regarding its concentration, its anthocyanin content is less than or equal to 6.5%. Also, its shelf life is 12 months; and it can be stored in cool, dry, breezy areas between 15°C and 25°C, as long as it is kept in an appropriately sealed container.
Liquid hibiscus sabdariffa is an intense purple color, which also provides reddish shades. Its main features include an anthocyanin content less than or equal to 1.5%, a good thermal resistance and light stability, as well as a ph between 2.5 and 5. Just as the powder, liquid hibiscus has a 12-month shelf life.
The colors obtained when using or applying hibiscus – regardless of its form – vary according to the ph. For example, shades vary from red to lilac in acids. Though it can be used in seasonings, pharmaceutical products, dairy and bread, it is mainly used in beverages. This type of coloring is used to make juice extracts, beer, wine and nectars.
Most of the nutritional and medicinal properties of the hibiscus extract are beneficial for health. It is antiparasitic, diuretic and slightly laxative. Besides, it helps the digestive process, and it can be useful to lose weight and control cholesterol levels. It is usually drunk as tea in most countries. If you want more information about our products, contact our sales team here.
