Uses of Bixin


Importance of Bixina, natural dye from Annatto, in different industries.

Bixin is one of the most popular natural colorings because of its great coloring power, being specially used in the food industry to provide color to different products requiring a tone that may vary from yellow to brown. This input is also used by the ceramic, pharmaceutical, among other industries.

Our product can be extracted directly from Bixa Orellana seeds, and the result is a crystalline substance varying between red-orange-yellow; it is soluble in alcohol, oils and fats, but insoluble in water. Bixin has several commercial presentations in different concentrations, for example: fat-soluble coloring, coloring in aqueous solution or paste coloring. Each of them can be used in different industries, based on the needs of each company and the product properties. Its final coloring may vary from yellow to red/brown, depending on the type of solvent used for its extraction.

The World Health Organization (WHO) recognizes the null toxicity of Bixin for both human consumption and skin application, reason why this substance is very useful for different industrial areas. In the food industry, it is known under the code E-160b, according to the European Union’s food codes. As Bixin is fat-soluble, it is used to provide color to oil-based products. Therefore, it is used to provide color to:

– Cheese
– Snacks
– Oils
– Butters/margarines.

Besides, due to its antioxidant properties, it is currently used for manufacturing cosmetics and body care products such as creams, lotions, shampoos, etc. It is also used in the pharmaceutical industry, to provide color to tablets, toothpaste, among other products. In the ceramic industry, it is used in the production of varnishes, paints, lacquers and to dye silk or cotton fabrics.

To request a sample and more information, please contact us.



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