Carmine is one of the oldest natural colorings and one of those having the best technological characteristics among the natural ones. Currently, natural colorings are increasingly popular because they are safe for consumption and because, in contrast to the artificial ones, they do not have negative effects. Besides, more and more people are concerned about the origin of ingredients in different products. That is why more and more industries are choosing natural colorings.
Cochineal Carmine, which is a very versatile natural coloring, provides great value to different industries that use it to elaborate various products that require a red to pink color, such as the cosmetic industry, where it is used for eye care products, facial powders, eyeliners and lip liners, eye shadows, etc. Or in the pharmaceutical industry, where Carmine powder or liquid is used in the preparation of pills and tablets. As an alkaline solution, it is used in toothpastes, mouthwashes, etc.
However, the industry that makes the most use of this natural color is the food industry. Never forget that food needs to look appealing to the eye. It doesn’t matter if it tastes great, food needs to look good and it is the color that gives that nice, striking and provocative look.
In the food industry, Carmine is one of the most used natural colorings because it works well on food, giving them a tone that ranges from pink to deep red. Therefore, it is used in any product requiring a strawberry red tone, such as hamburgers, sausages (chorizos), crab sticks, fish and seafood substitutes, and different animal source foods. It is also used to give color to alcoholic drinks and non-alcoholic drinks such as fruit juices, powdered drinks and energy drinks. In jelly, jams, cherries, powdered soups; strawberry-flavored dairy products (yogurts and milkshakes) and it can also be found in candies and other sweets.
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